Corporate hell

Don’t you just hate corporate company names like:

– DynaCore
– LabFlex
– FusionLab
– MacroDome

Yeah, they all sound cool (if you’re watching a sci-fi action movie from the mid 80’s!) but it feels like these names are just TOO loaded with action-packed juice, even though the actual company isn’t that exciting at all.

For instance, a company named DynaCore who makes and sells clamps isn’t congruent in my opinion… That’s just bad naming. It’s an attempt to sell boring products through a cathy name, but in the long run, without congruency, it won’t have an impact anyway. So I say, choose a fitting name instead of ripping off the sci-fi terminology.

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